Guide to Google Penguin Released in April 2012, Google Penguin was the search engine’s response to increasing use of “black hat” SEO techniques for link building. Penguin rewards sites that…
Think of all your potential visitor keyword searches being placed on a long curve. At one end of the curve are the most popular searches, comprising of 1-2 word phrases…
Optimising your website for search engines (SEO) is crucial in today’s digital landscape, where visibility in search results can significantly impact your site’s traffic and, ultimately, its success. Here are…
PageRank is one of the factors that Google uses to evaluate your web site and determine its position in the Google search engine results. PageRank is a number from 0…
What is SEO and why is SEO so important to your website? You have heard the phrase LOCATION LOCATION LOCATION. But wait, this is online! You don’t have to worry…
Does Google recommend working with companies that offer to make my site Google-friendly? SEO is an abbreviation for “search engine optimizer.” Many SEOs provide useful services for website owners, from…
The Myth of Rankings – Beyond SEO What follows is a condensed version of a conversation that happens all too frequently when I am approached by a prospect interested in…
Search engine optimization is the process of making changes to your web site (the structure) and web pages (in the code and text) that will make it easy for the…
This tutorial discusses the three essential components of SEO Everyday, the Search Engines average 300 Million searches. In a recent Forrester Research report 81% of consumers on the Internet find…